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Five Steps to Start Your Cannabis Influencer Marketing Campaign
Influencer marketing is not a one-size-fits-all approach, so it's important to craft your strategy with attention to detail, knowledge of the field, and reasonable expectations.
- Culture Council
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How to Make Product Placements Work for Your Cannabis Brand
Understand the different types of product placements, identify your brand’s target audience and determine if this initiative should be pursued by an in-house team member or an outside agency.
- Culture Council
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The Next Wave of Cannabis Marketing and Advertising
Some may say that cannabis is a product that sells itself, but in America’s current green rush, things aren’t quite that simple.
- Culture Council
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Rethinking Cannabis as a Commodity
How is this concept different from how we’ve previously approached cannabis?
- Culture Council
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Why Work in Weed? Amid the Great Resignation, Legal Cannabis May Offer Perks Other Industries Cannot
For many, the burgeoning licensed cannabis industry has proved to be the perfect opportunity to start a new chapter in their careers.
- Culture Council
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